dmv shoes Partners with Performance Basketball Brand EQLZ

DMV Shoes is excited to announce a significant development in the basketball footwear landscape:
has officially partnered with EQLZ, an innovative basketball brand established in 2018. This collaboration designates DMV SHOES as the exclusive global platform for EQLZ products, enhancing accessibility for basketball enthusiasts worldwide.​
EQLZ, founded by a diverse team across three continents, is dedicated to breaking cultural barriers and providing equal opportunities for young athletes globally. The brand's performance footwear is led by Aaron Cooper, a renowned designer known for his impactful work at Nike, where he crafted iconic sneakers for some of the game's greatest athletes.​
To celebrate this partnership, DMV SHOES and EQLZ are launching the highly anticipated EQLZ 360 and 247 models in collaboration with Jordan Lewis, also known as JLEW. Renowned for his dynamic playmaking, JLEW embodies the "Be Different" ethos with every move. The distinctive blue and white colorway of these models honors his signature "Shifty" style, capturing the unpredictability and authenticity of his game across various courts worldwide.​
The EQLZ x JLEW 360 and 247 are set to release at 11 AM ET / 8 AM PT on April 5, 2025, exclusively on DMV SHOES and EQLZ.com, priced at $130 USD and $150 USD, respectively. A giveaway will also be held for this release; interested participants can sign up on the DMV SHOES event page.​
This partnership not only expands EQLZ's global presence but also reinforces KICKS CREW's position as a key partner for brands seeking international growth. For DMV Shoes customers, this collaboration signifies greater access to cutting-edge basketball footwear that embodies innovation and inclusivity.